49. Why would a digital marketer choose to repurpose content on other social media platforms?
- It reinforces the brand’s message and adds the posts to a ‘highlight’ section on social media.
- It targets customers who have already viewed the post and eliminates the need for a content calendar.
- It saves time and reaches audiences who missed the post the first time it was published.
- It saves time by helping determine which products are most popular with customers.