Week 1 – Introduction to make the sale: build, launch, and manage e-commerce stores – Shuffle Q/A 4

49. Fill in the blank: The number of visits that a website receives is called _____.

  • traffic
  • e-commerce
  • call to action
  • software

50. When a marketer conducts market research for a business, which three important areas should they consider?

  • Competition, objective, and marketing
  • Market size, social media, and industry
  • Market size, audience, and competition
  • Audience, sources, and industry

51. An ebook purchased online and downloaded to a device is an example of which type of e-commerce?

  • Software
  • Digital goods
  • Services
  • Physical goods

52. Fill in the blank: The first page a visitor encounters when they go to a website is called a _____.

  • digital shopping cart
  • landing page
  • conversion
  • call to action

53. What is a target audience?

  • The people who buy a competitor’s products
  • The people who are interested in partnering with a brand
  • The people who are most likely to buy a brand’s products
  • The people who work with a brand

Devendra Kumar

Project Management Apprentice at Google

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