13. What are common characteristics of a preliminary interview?
- A preliminary interview lasts longer than most interviews and happens in a casual setting.
- A preliminary interview is usually a brief, face-to-face meeting conducted by one person.
- A preliminary interview is usually a longer meeting completed via an email QA form.
- A preliminary interview is usually a fast-paced meeting conducted over the phone or via video chat.
14. During an interview, you answer a question by saying, “In my last job, as an office administrator, the small business owner wanted to grow their social media following.” Which STAR method step does this dialogue represent?
- Situation
- Result
- Task
- Action
15. As an entry-level digital marketer, you create an elevator pitch. What will you include in the introduction of your elevator pitch?
- The most applicable part of your background that you bring to a job opportunity
- Who you are, your current role, and a short description of your professional background
- What companies you have worked with, and why you no longer work there
- What makes you excited to be working in your industry, and your passion for your work
16. Which best describes a role as a specialist? Select all that apply.
- Role within a specific field such as SEO, social media, or email marketing
- Multifaceted role that allows for experience in many different areas
- Role as a digital marketer, content strategist, or e-commerce digital strategist
- Role focuses on a singular aspect of either digital marketing or e-commerce
17. Which of the following is true about printed documents as portfolios?
- Printed documents allow employers to select links to view the applicant’s different projects.
- Printed documents can be created using presentation software like Microsoft PowerPoint or Google Slides.
- Printed documents are convenient and portable but cannot be submitted to online resume portals.
- Printed documents are easy to create and allow employers to conveniently access an applicant’s work online.
18. What is the difference between a CV and a resume?
- A CV includes graphics and supporting material. A resume uses words to describe an applicant’s professional history.
- A CV includes academic credentials and professional experience. A resume includes background, skills, and accomplishments.
- A CV is short and limited to one page. A resume length depends on the applicant’s experience.
- A CV is a visual description of projects. A resume includes examples of an applicant’s professional history.
19. A candidate is invited to attend an interview. Members of the team they would work with will attend this interview. What type of interview are they likely attending?
- A preliminary interview
- A follow-up interview
- An exit interview
- A screening interview
20. While doing pre-interview research, a candidate learns about the requirements and expectations of a new job. How should the candidate find these requirements and expectations?
- By contacting the interviewer on LinkedIn and asking them how to succeed in the role
- By using LinkedIn to find someone in the same role and asking them about the background, knowledge, and skills needed in the role
- By visiting the company’s website to learn about its values, achievements, and company culture
- By commenting on the Facebook page of an employee at the company and asking them for a detailed description
21. When asked a question during an interview, you responded, “In my previous role as an e-commerce specialist, the client I worked with wanted to create a new online store.” What did you do according to the STAR method?
- Discuss the action
- Describe the task
- Introduce the situation
- Explain the result
22. As an entry-level digital marketer, you create an elevator pitch. What should you include about your background in your elevator pitch?
- The reason you started working in your industry
- The part of your background that applies to the job opportunity
- Why you no longer work at your previous company
- Your entire professional background
Shuffle Q/A 2
23. Which of the following statements regarding how to present a portfolio is true?
- Websites are typically faster to create than slideshow presentations.
- There is one best form to present a portfolio.
- You can create printed documents on Google Docs, Canva, or Adobe InDesign.
- Printed documents can be submitted to online resume portals.
24. Fill in the blank: A _____ is a one to two page document that provides an applicant’s background, skills, and accomplishments.
- curriculum vitae (CV)
- application
- cover letter
- resume
